Diversification Business Strategy

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Diversification (marketing strategy) - Wikipedia A typology of diversification strategies[ edit ] Trend in product variety for some models in the USA [3] The strategies of diversification can include internal development of new products or markets, acquisition of a firm, alliance with a complementary company, licensing of new technologies, and distributing or importing a products line manufactured by another firm.

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Business Diversification: The Risk And The Reward

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  • Diversification Example | Principles of Marketing

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Diversification Business Strategy

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3 Company Growth Case Studies | Growth Through Market Diversification | IndustryWeek This is an example of expanding into a new market with newly created or acquired products.